To celebrate its centenary, TRICO will be giving away a box of TRICO beer Brand 17 to the first 10 people to visit its stand on each day and sign up to its mailing list, during Mechanex Sandown. In addition, every other visitor who signs up over the course of the two-day event will go into a prize draw, with the chance to win one of the extra boxes on offer.
TRICO will naturally be exhibiting all its wiper blade ranges at the Ricoh Arena, including its unique ‘Force’ range – a premium quality multi-fit solution – engineered to handle the harshest wind and rain conditions, as well as the hugely successful and popular Exact Fit and Flex ranges.
TRICO Product and Brand Manager, Sam Robinson, said: “The TRICO strategy is to provide the trade with a comprehensive answer to what has become a complex problem with regard to stocking and fitting wiper blades. We have invested time and resources into providing options to make stocking blades feasible, with 97% of the car parc covered by just 14 part numbers. Also we have introduced merchandising materials, including a brand new blade display unit, making selection by the consumer much easier. We look forward to seeing you at our stand.”
Visit the TRICO team at Mechanex Sandown Park on 7th-8th November.